Whether you’re looking to get the word out about your organization, a new product, or a recent milestone, media coverage is one of the best ways to get your company noticed. However, obtaining press coverage isn’t always as simple as firing off a million pitches and hoping for the best. Successful press publicity is the result a lot of hard work and a strategic plan.
Which is why we’re excited to be featuring our Leading Health IT Press Panel at the October 2021 Virtual Swaay.Health (Swaay.Health Marketing Community) event that will take place on October 21, 2021 from 1:00pm – 3:15pm ET. Join us to hear from our incredible panel featuring:
- Mohana Ravindranath, Senior Healthcare Reporter at Business Insider
- Jessica DaMassa, Executive Producer and Host of WTF Health
- Fred Bazzoli, Chief Content Officer and Editor in Chief at HDM
During this panel, you will hear from leading health IT press on how you can develop a successful strategy that helps you land the press coverage you want including:
- The secrets to getting great press coverage
- Building a rapport with journalists BEFORE you pitch them
- How to build and structure the perfect pitch
- Ways to effectively seal the deal
- And more!
Plus, stick around for our infamous Swaay.Health Lightning Talks featuring:
- Ritesh Patel, Sr. Partner, Global Digital Health, FINN Partners, Beth Friedman, Sr. Partner, FINN Partners, & Erin Wabol, Vice President, FINN Partners
- David Cacioppo, President/CEO, emfluence Digital Marketing
Watch the recording of the October Virtual Swaay.Health Live for FREE below.
If you attended our previous 2021 virtual events you saw how great our new virtual platform is at providing opportunities for the Swaay.Health audience to engage with the community in small groups, live chats, unconference sessions, and more!
Event Details
| Pre-Event Networking October 21, 2021 | Pre-Event Networking 12:45pm - 1:15pm Turn on your video before the event and network with attendees at virtual tables. Skip around to different tables to meet new people and discuss new topics. | |
|---|---|---|
| Health IT Press Panel October 21, 2021 | Health IT Press Panel 1:15pm - 2:10pm Successful press publicity is definitely the result of some strategic planning and alot of hard work. During this panel, you will hear from leading health IT press experts on how you can develop a successful strategy that helps you land the press coverage you want including: The secrets to getting great press coverage - Building a rapport with journalists BEFORE you pitch them - How to build and strucutre the perfect pitch - Ways to effectively seal the deal - And more! | |
| Swaay.Health Lightning Talks October 21, 2021 | Swaay.Health Lightning Talks 2:10pm - 2:30pm | |
| Interactive Networking and Table Discussions October 21, 2021 | Interactive Networking and Table Discussions 2:30pm - 3:15pm Leveraging our new platform, join us for a chance to connect with your healthcare marketing peers including table-specific topics for those interested in diving into a particular area of interest or need. |
Whether you’re looking to get the word out about your organization, a new product, or a recent milestone, media coverage is one of the best ways to get your company noticed. However, obtaining press coverage isn’t always as simple as firing off a million pitches and hoping for the best. Successful press publicity is the result a lot of hard work and a strategic plan.
Which is why we’re excited to be featuring our Leading Health IT Press Panel at the October 2021 Virtual Swaay.Health (Swaay.Health Marketing Community) event that will take place on October 21, 2021 from 1:00pm – 3:15pm ET. Join us to hear from our incredible panel featuring:
- Mohana Ravindranath, Senior Healthcare Reporter at Business Insider
- Jessica DaMassa, Executive Producer and Host of WTF Health
- Fred Bazzoli, Chief Content Officer and Editor in Chief at HDM
During this panel, you will hear from leading health IT press on how you can develop a successful strategy that helps you land the press coverage you want including:
- The secrets to getting great press coverage
- Building a rapport with journalists BEFORE you pitch them
- How to build and structure the perfect pitch
- Ways to effectively seal the deal
- And more!
Plus, stick around for our infamous Swaay.Health Lightning Talks featuring:
- Ritesh Patel, Sr. Partner, Global Digital Health, FINN Partners, Beth Friedman, Sr. Partner, FINN Partners, & Erin Wabol, Vice President, FINN Partners
- David Cacioppo, President/CEO, emfluence Digital Marketing
Watch the recording of the October Virtual Swaay.Health Live for FREE below.
If you attended our previous 2021 virtual events you saw how great our new virtual platform is at providing opportunities for the Swaay.Health audience to engage with the community in small groups, live chats, unconference sessions, and more!
Event Details
Please take a moment to check out our 2021 Virtual Swaay.Health Sponsors
All 2021 Virtual Swaay.Health Dates and Times:
- March 24th, 2021 – 1:00pm – 3:30pm ET - View Recording
- April 28th, 2021 – 1:00pm – 3:30pm ET - View Recording
- June 23rd, 2021 – 1:00pm – 3:30pm ET - View Recording
- September 15th, 2021 – 1:00pm – 3:30pm ET - View Recording
- October 21th, 2021 – 1:00pm – 3:30pm ET - View Recording
- November 17th, 2021 – 1:00pm – 3:30pm ET - View Recording
If you have any questions, please reach out to us on our contact us page